Casual and simplicity is the signature of this Intro Frames Forward edition. Hosting our clients in a comfortable yet
tasteful environment and, offering a selection of brands that capture the essence of the market, including the recent trends.
Highly dedicated, passionate and creative team members as well as recognised designers, will be happy to spend time with
our customers in private discussions to share their knowledge and expertise.
ATHENS
15TH AND 16TH OCTOBER 2022
FEATURING
WHERE
A major part of this synthesis plays the industrial-style, hand-made steel windows that allow sunlight to reach every inch of the interior as well as artfully frame the exterior views.
The heart of the space is the living room, which is defined by linear indirect lighting, hidden inside long I-beams placed on the concrete ceiling. The key role plays the fireplace made out of black steel sheets welcoming everyone who steps in the space.
MEDIA
Photographer on the spot
Videographer on the spot
Content creator for dedicated IG page on the spot
Marketing activities (newsletter, IG ad)
Dedicated internet site
MENTIONS
5th October 2022
"INTRO | Frames Forward" organisers have announced their next Athens event which will take place on 15th and 16th October 2022. An exclusive (trade only) ‘Personal Edition’ for the optical community in Greece, the event will welcome just 9 unique luxury eyewear collections, including Lapima, Pontet Eyewear and Etudes.
24th October 2022
In southern Europe’s capital of cool, ‘Intro | Frames Forward’ – the luxury eyewear event for the Greek market, offers ambiance and an attractive presentation space for previews of fine eyewear lines.
This year’s INTRO took place at SOLID, a large, fashionable event venue in Neo Psychiko, an attractive leafy northern neighbourhood of Athens. The weekend saw the presentation of 8 unique eyewear collections, including Lapima, John Dalia, Chrome Hearts and new emerging label, Pontet Eyewear.